Some interesting quotes about magazines, advertising and design in general which could be nice chapter markers in my book.
From: http://www.1designsource.com/quotes.html, http://www.brainyquote.com, http://www.artofthegrid.com/quotes.html
A harsh reality of newspaper editing is that the deadlines don't allow for the polish that you expect in books or even magazines. - Bill Walsh
A magazine is simply a device to induce people to read advertising. - James Collins
Most Sunday magazines, with the New York Times as an exception, are kind of sleepy, weekend service vehicles to move living room products. - David Talbot
Most womens magazines simply try to mold women into bigger and better consumers. - Gloria Steinem
A magazine or a newspaper is a shop. Each is an experiment and represents a new focus, a new ratio between commerce and intellect. - John Jay Chapman
If it doesn't sell, it isn't creative - David Ogilvy
I think in conventional magazine wisdom, you need to have a redesign every decade or so - Timothy White
Simplicity is not the goal. It is the by-product of a good idea and modest expectations. - Paul Rand
Simplicity is the ultimate form of sophistication. - Leonardo Da Vinci
Grids do not exist in a vacuum. They exist in relation to the content. We never start with a grid. We start with an idea which is then translated into a form, a structure. - Linda Van Deursen
Open a magazine from the 1930s and '40s and look at the illustrations in it. There's nobody alive that could touch the way they could draw back then. - John Kricfalusi
The fact must never be forgotten that no magazine publisher in the United States could give what it is giving to the reader each month if it were not for the revenue which the advertiser brings the magazine. - Edward Bok
There are various reasons for using the grid as an aid in the organization of text and illustration. Economic reasons: a problem can be solved in less time and at lower cost. Rational reasons: both simple and complex problems can be solved in a uniform and characteristic style. Mental attitude: the systematic presentation of facts, of sequences of events, and of solutions to problems should, for social and educational reasons, be a constructive contribution to the cultural state of society and an expression of our sense of responsibility. - Josef Muller-Brockmann
Perfection is achieved, not when there is nothing left to add, but when there is nothing left to take away. - Antoine De St. Exupery
Almost all quality improvement comes via simplification of design, manufacturing... layout, processes, and procedures. - Tom Peters
Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated. - Paul Rand
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